Buyers are scrutinising your AI
58% of buyers now dig into how AI is actually built into a product before they'll engage. Prove your value clearly and you get pulled into deals sooner.
Source · 6sense, 2025In AI, everyone claims the same ground, so the technology is rarely what wins the deal, clarity is. We are the marketing agency for AI companies that makes your commercial value impossible to miss, then builds the demand around it.
Book a Strategy CallThe category moves weekly and buyers are drowning in lookalike claims. We position what makes you worth choosing, build demand around it, and make sure you appear when buyers ask AI tools for recommendations.
The market now
58% of buyers now dig into how AI is actually built into a product before they'll engage. Prove your value clearly and you get pulled into deals sooner.
Source · 6sense, 2025The AI market is forecast to reach $3.5 trillion by 2033. The opportunity is massive, but so is the crowd claiming the same ground, so clear positioning is what wins.
Source · Grand View Research94% of B2B buyers now use AI to research and vet vendors. If you're not showing up in those answers, you're invisible, which is exactly what GEO fixes.
Source · 6sense, 2025Buyers are wise to AI-washing and dig into how your product actually works, so we help you show the substance behind the claim, not just the buzzword.
Positioning that was right last quarter can already be stale, so we build messaging that keeps pace with a category redefining itself in real time.
When every competitor claims the same ground, we help you own a clear, defensible reason to choose you.
Your value is technical, but your buyer cares about the outcome, so we translate the model into the commercial result it delivers.
Your buyers increasingly ask AI tools who to work with, so we make sure you show up and get recommended in those answers.
AI is new and buyers are cautious, so we build the credibility, through founders, proof, and clarity, that shortens the path to a yes.
In the first 30 days, from organic, search and outbound.

From account-based marketing and founder-led social.
At launch, from organic social and Product Hunt.

FAQs
Because the category is noisy and low-trust, and generic marketing sells the category rather than the reason to choose you. Positioning is the difference.
Increasingly they ask AI assistants and follow credible founders, which is why founder-led marketing and GEO matter as much as traditional channels here.
Yes, from pre-investment through to scale-up. We meet you at the stage you are actually at.
By translating technical depth into the commercial outcome it delivers, and testing that message with the market rather than assuming it.
On positioning that lands, demand created, and pipeline, plus how often your brand shows up when buyers ask AI tools for recommendations.
Ready when you are
An open conversation about your current marketing and where the business is heading, to see whether there is genuine potential for a collaboration.